Beltone Alliance is proud to announce our partnership with Grammy Award Winning Singer / Songwriter Lee Greenwood.
LEE GREENWOOD turned to Beltone in the Fall of 2022 for help with his hearing loss.
He was evaluated and fitted with Beltone Achieve 17 Hearing Aids by our very own team in Franklin, Tennessee.
He will be featured in our online, broadcast, outdoor, direct mail and in-store advertising. In addition, a cut-out of Lee with a QR code will be displayed at all of Greenwood’s concerts to allow his fans to book hearing exams in our markets.
Broadcast
Web Design & Development
In Store Advertising
Outdoor Advertising
Concert Standee with QR Code
The campaign utilizes Greenwood’s song – “God Bless the USA” , which went far beyond what Greenwood expected when he wrote it in the back of his tour bus in 1983. The song has been in the top five on the country singles charts three times (1991, 2001 and 2003), giving it the distinction of being the only song in any genre of music to achieve that feat. It was also #1 on the pop charts after 9/11/01. In addition, CBS News voted “God Bless The U.S.A.” the most recognizable patriotic song in America.
